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Posted on November 2, 2005 - by deCadmus

!#$%@! Blister Packages!

Usability

To accompany the lonely usability note below, and for your reading pleasure, see Pogue’s catchy NY Times ditty, 10 Ways to Please Us, the Customers:

1. Thou shalt not entomb thy product in indestructible plastic. Sure, we understand the temptation: you want your packaging to be sturdy yet see-through, so shoppers can see exactly what they’re buying. Trouble is, you’re caring only about whether people take your product home; you apparently don’t care about what happens after that. You don’t seem to mind that getting those hard plastic packages open is a dangerous ritual involving scissors, steak knives, band saws and, eventually, blow torches.

I hate blister packages. I really, really do.

usabilitytechnology

This entry was posted on Wednesday, November 2nd, 2005 at 2:04 pm and is filed under Usability. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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    Your author.Bloggle is the online playground of Doug Cadmus, a usability guy, writer, photographer and sometime dramatist who moved to Vermont for the coffee. When not writing, reading or walking his old, blind golden retriever, he roasts coffee in his garage and is the Web Guy for Green Mountain Coffee in Waterbury, VT.
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