There’ve been interesting developments since Chief Yahoo Marissa Mayer put the kabosh on work-at-homers in late February. Did I say interesting? I meant disturbing.
“Sprinkling the Internet on a bad business model does not magically make it a good business model. It merely means that the people who are pursuing a bad business model are hoping you are credulous enough to believe that being electronic is space-age zoomy and awesome and there is no possible way this brilliant business plan could ever fail. Or even worse, that they believe that being electronic means all these things, which means they are credulous. Which is not a very good thing to have as the basis of one’s business model.”
— John Scalzi
While the remarks of the leaders of IBM, Digital, and Microsoft may have resulted from a lack of vision, or of imagination, or just fundamentally misunderestimating the aspirations of their consumers, the same cannot be said of Time Warner.
There’s nothing struggling Internet portal Yahoo has done in years to rival the reaction to this week’s leaked memo announcing the beginning of the end of tele-working in favor of employees’ “physically being together.”
After years of being among “the world’s best hermit crabs” by repurposing others’ leftover bits of real estate, Google is considering building its own Googleplex “from scratch”.
I’ve been hitting the books on Content Strategy. Here’s what my current reading pile looks like. Or, what would be a pile…